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HKJC has been acknowledged as a world leader in wagering technology. Under the Smart Platform strategy, the Club is moving to the next generation of its digital transformation of wagering experience by implementing a Smart Platform, it has incorporating new innovations and state-of-the-art technologies into products and services to meet customer needs. 7-Step Customer JourneyThe digital transformation of the customer journey developed in seven steps, namely Onboarding, Funds Transfer, Experience Booking, Preparing, Betting/Enjoying, Loyalty Engagement and Customer Care. All of these steps can now be taken online.
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